Intentionally and unintentionally, I’ve been taking a closer look at athleisure wear for both women and men. Unique perspectives: A designer that makes structural and fabric decisions to pajama sets/rompers for wearability outside of the home Women choose to wear yoga pants for things other than yoga, including travel (flying, driving, walking, etc.) Men’s trend […]
Manufacturing Insights prophesies that “by the end of 2020, 50% of all manufacturing supply chains will have the capability to enable direct-to-consumption shipments and home delivery.” It is a prediction that sounds plausible, especially since the idea of “see now, buy now” seems ideal, but why is it that brands, like ex-Jimmy Choo CEO Tamara […]
As social media and influencer marketing continues to drive the fashion industry forward, it is key for brands to be able to spot microtrends before their competitors. Microtrends are can last anywhere from 3-5 years and can emerge virtually overnight. If you’re quick to spot micro trends, you can monetize on them for a longer […]
In a recent article, Forbes Magazine dubbed local manufacturing as a “secret weapon” for a new generation of entrepreneurs, and we couldn’t agree more. When we think about manufacturing, our minds often drift off-shore. We automatically begin to compare labor costs and raw material rates of distant countries. This has been the norm, but not […]
Did you know that clothing was one of the first wearable extensible used and developed by humankind? Well, it’s true. Our clothes are considered to be the most natural extension of our body, not only are they evolving, but they are taking on a new direction into a future where handheld devices will disappear, and […]
It’s been 10 years since the inception of the word “EcoDiva”, which opened up the silly, sassy, sexy side of sustainability (in food, film, and fashion). Since then, some environmentally conscious brands in Los Angeles have been thriving. This has caused many business owners, including Isaac Nichelson, the founder of Sustainable Source Studios, to shift […]
Do you know which supply chain technologies are currently trending? Whether you do or do not, there is no denying that knowing your AI from your IoT will definitely give your fashion brand a competitive edge. First, you have to understand all the moving parts and intricate processes that come into play when adopting innovation […]
The Ellen MacArthur Foundation reported that the fashion industry could account for as much as 25% of the world’s total allowable carbon emissions by 2050 if the current practices continued. A study by Unilever revealed that 21% of people would support brands that clearly conveyed sustainability principles through their marketing and packaging. The fashion industry […]
There has come a time where even fashion brands must embrace technology to take their brand to the next level. As customer needs get more unique and the pace of the industry accelerates, the need to improve agility, creativity, productivity, and customer support is imperative. This is where Artificial Intelligence (AI) can step in. From […]
Not long ago we wrote about how brands are rethinking the traditional business model when it comes to manufacturing through blockchain. There are many advantages to blockchain, like the potential to erase the more familiar practice of less transparency. As many companies increasingly feel the pressure to change their usual methods, we are witnessing change, […]
