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How Tech can Help Fashion Brands Reduce Waste

Fashion has long been among one of the more wasteful industries on the planet. A recent survey showed that the average American will toss out 81 pounds of clothing each year, which amounts to 26 billion pounds of textiles that end up in landfills.  This alarming amount of waste is composed of not only final […]

More Than Hype, AI Takes the Guessing Out of Fashion

According to Juniper Research, global retail spending on AI will grow to $7.3 billion per year by 2022, up by 5 billion, from an estimated $2 billion in 2018.  Driven by the promise of improved margins, Juniper expects over 325,000 retailers to adopt AI technology. Artificial Intelligence (AI)  has been around for a while but […]

Can Direct-to-Consumer Fix Fashion’s Broken Supply Chain?

Manufacturing Insights prophesies that “by the end of 2020, 50% of all manufacturing supply chains will have the capability to enable direct-to-consumption shipments and home delivery.” It is a prediction that sounds plausible, especially since the idea of “see now, buy now” seems ideal, but why is it that brands, like ex-Jimmy Choo CEO Tamara […]

How Fashion Brands can Spot (and Stay Ahead of) Microtrends

As social media and influencer marketing continues to drive the fashion industry forward, it is key for brands to be able to spot microtrends before their competitors. Microtrends are can last anywhere from 3-5 years and can emerge virtually overnight. If you’re quick to spot micro trends, you can monetize on them for a longer […]

Benefits of Local Manufacturing for USA’s Fashion Industry

In a recent article, Forbes Magazine dubbed local manufacturing as a “secret weapon” for a new generation of  entrepreneurs, and we couldn’t agree more. When we think about manufacturing, our minds often drift off-shore. We automatically begin to compare labor costs and raw material rates of distant countries. This has been the norm, but not […]

Exploring Technologies Destined To Change the Clothes We Wear

Did you know that clothing was one of the first wearable extensible used and developed by humankind?  Well, it’s true. Our clothes are considered to be the most natural extension of our body, not only are they evolving, but they are taking on a new direction into a future where handheld devices will disappear, and […]

How Fashion Brands can Connect with the Conscious Buyer

The Ellen MacArthur Foundation reported that the fashion industry could account for as much as 25% of the world’s total allowable carbon emissions by 2050 if the current practices continued. A study by Unilever revealed that 21% of people would support brands that clearly conveyed sustainability principles through their marketing and packaging. The fashion industry […]

Should Fashion Brands Care About Artificial Intelligence?

There has come a time where even fashion brands must embrace technology to take their brand to the next level. As customer needs get more unique and the pace of the industry accelerates, the need to improve agility, creativity, productivity, and customer support is imperative. This is where Artificial Intelligence (AI) can step in. From […]

Tracing a Fibres Journey Through Blockchain Technology

Not long ago we wrote about how brands are rethinking the traditional business model when it comes to manufacturing through blockchain. There are many advantages to blockchain, like the potential to erase the more familiar practice of less transparency.  As many companies increasingly feel the pressure to change their usual methods, we are witnessing change, […]

Google x Stella McCartney Hatch Up Pilot Scheme To Help The Fashion Industry Rethink Their Production Processes

Did you know that the fashion industry is responsible for 20 percent of wastewater and 10 percent of carbon emissions globally? Occurring in the first stage of production, the United Nations Economic Commission for Europe (UNECE) have found that the fashion industry accounts for 20% of wastewater and 10% of carbon emissions worldwide. The 2019 […]